It's easy to blame employees for lack of engagement, but without a clear, simple, and engaging mission statement and strategy--they won't.
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I wanted to slap myself in the forehead after reading this article. Of course, the mission statement is critical to success. It's one of core elements of culture, focusing employees, and gaining alignment around employee motivation and the purpose of your organization.
How strong is your mission statement? Is it a difference maker in hiring and retention?